Wednesday, April 9, 2008

Ads, Ads, Ads! Oh, and Spooky

This week’s reading assignments brought a whole new thought into my mind about this whole semester of authorship. I thought the exertion and discussion about Appropriation helps reinforce a thought that we all live through every day. The immediate thing that was brought to mind was a statistic I once heard: According to Publicity.com the average American is exposed to 3,000 advertising messages a day. I think this shows how crazy the marketing world today has gotten when technology has permitted them access to our minds through television, radio, email, and even cell phones. With all these advertisements reaching our minds every day, it is no wonder companies feel the need to compete so that consumers adapt to their messages.

I just wanted to mention one part of “Rhythm Science” that I found ironic and pretty much sums how I felt the first time I starting reading it: “The beginning. That’s always the hard part. Once you get into the flow of things, you’re always haunted by the way that things could have turned out. This outcome, that conclusion. You get my drift.” This beginning, like many other novels of stories or articles that I have read begin with a complex introduction then work themselves out. I greatly enjoyed the readings from this week and look forward to reading more from Dj Spooky

1 comment:

Patrick Martin said...

Wow, 3000/day? That's alot. To be fair though, it seems as if even though we are exposed to a lot of advertisements that are commercially driven, what original piece of work isn't commercially driven. Even the finest art and music is atleast half created to sustain an artist, and Although ad designers must work towards a certain goal they are still allowed to let their creativity flow. I guess you can't fault them for that.